What Sam Altman Told OpenAI About the Secret Device He’s Making With Jony Ive
May 22, 2025

(Wall Street Journal) – OpenAI Chief Executive Sam Altman gave his staff a preview Wednesday of the devices he is developing to build with the former Apple designer Jony Ive, laying out plans to ship 100 million AI “companions” that he hopes will become a part of everyday life.
Employees have “the chance to do the biggest thing we’ve ever done as a company here,” Altman said after announcing OpenAI’s plans to purchase Ive’s startup, named io, and give him an expansive creative and design role. Altman suggested the $6.5 billion acquisition has the potential to add $1 trillion in value to OpenAI, according to a recording reviewed by The Wall Street Journal. (Read More)