When Epidemics Go Viral
October 18, 2016
(The Atlantic) – This new environment presents a complex mix of opportunities and challenges for health officials. On one hand, increased public engagement during a health crisis can allow officials to communicate more directly with citizens. But every new online platform is also a conduit for spreading criticism or misinformation. The rise of social media makes it “harder for governments to shut down the flow of information, but the information itself may be unreliable,” says Crawford Kilian, a Vancouver-based writer who covers the politics of public health.