The Rise of the Nursefluencers

May 10, 2019

(Vox) – On the other hand, regular influencers don’t usually have to worry about whether promoting, say, CBD oil violates medical ethics. HIPAA, the law that protects patient privacy and medical records, is also presumably not a high-priority consideration. But for Sarah, and many young health care professionals like her, a sizeable Instagram following is a salve for a litany of problems experienced by those in the field: burnout, odd hours, and a lack of a creative outlet, to start. So it’s not surprising that within the past few months, tons of accounts like hers have popped up, gaining huge followings — largely made up of fellow medical professionals — by posting an insider’s view of the industry.