Inside the Perimenopause Industrial Complex
September 2, 2026

(Wired) – How an alliance of tech startups, MAHA operatives, and actual medical experts made millennial women the new face of hormone therapy.
One might be forgiven for wondering what isn’t a symptom of perimenopause. No lab test can reveal whether someone is or isn’t reaching this life stage, because unpredictable hormone variation is its hallmark. Instead, clinicians make the appraisal largely based on how their patients tell them they feel. Some doctors worry there are so many symptoms that almost anyone with aging ovaries can qualify as plausibly perimenopausal and that encouraging such a broad group of people to take hormones, sometimes with little oversight, is a recipe for trouble. (Read More)